Toast, it's a way of dealing with stale bread

We have a government department – OK, a quango financed by government – which seems not to understand the basics of toast. For they’re telling us that we should keep bread in the freezer in order to be able to toast it before it goes stale. Rather missing the point of toast, which is that it’s a way of freshening up bread that’s gone a bit stale. That is, they’ve missed the entire point of the process.

Around 25m slices of bread are thrown away every day in the UK – more than a million an hour – because people do not get around to using it in time and worry it is stale.

Now a new campaign from the anti-waste charity Love Food Hate Waste is urging consumers to freeze bread and toast it straight from the freezer, and to consider eating toast as a snack at any time of day.

The campaign, run by the government’s food waste advisory body Wrap,

Yes, really, we are paying our taxes to have this nonsense foisted upon us. Then again, Wrap are the people who told us that we should freeze the potato peelings. So that they don’t stink while we wait for the once a quarter pick up of our food waste by our ever so efficient local councils.

Yes, it is ridiculous, for the very point of toast is that it’s a method of dealing with bread that’s a tad stale. That’s why it’s so common as a breakfast food. Because that’s when we’ve got yesterday’s bread and not today’s, all nice and fresh.

Can’t we just fire all these people and save the taxes?

Support Continental Telegraph Donate

8 COMMENTS

  1. I reserve the right to manage my own food purchases and disposal and chuck away whatever I like of what I’ve paid for. And paying for quangos to nag me is why I don’t feel obliged to pay any more tax than I absolutely have to on pain of imprisonment.

  2. Food waste is a profoundly personal problem, like food overuse and addiction, even if government can add up national statistics and tug at our heartstrings about how scary the numbers are. If the bread is really stale, I take it to the mule down the street and always get my money’s worth.

  3. Now a new campaign from the anti-waste charity Love Food Hate Waste is urging consumers to freeze bread and toast it straight from the freezer, and to consider eating toast as a snack at any time of day.

    We are paying the price for the decline of Methodism.

  4. A few seconds in the microwave freshens up stale bread.

    I thought people who go through the bins looking for edible food were homeless types and care in the community… now you are telling me they work for the Government!

  5. Have toast as a snack at any time of the day? But I’m only allowed two snacks a day with a max of 100 calories which means 1 slice per snack (53cal plus topping) or 2 slices per day. That’s not going to make much of a dent in food waste and I’m going to burn less calories not walking to the food bin to throw away the rest of the loaf. How do I follow WRAP advice without dying of obesity?

  6. I blame climate change; anyone who has lived in a hot climate knows that the freezer is the place to keep toast bread already. It is a habit that I never grew out of after growing up somewhere that feels a little nippy when the night time temperature gets below 25 degrees.

    Decent bread gets bought and eaten the same day; crap sliced bread stays in the freezer to be used for toast and toasted sandwiches.